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Category Archives: USF News
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This past Friday our Schurz Young Entrepreneurs students were invited by Junior Achievement to take part in the Extreme Entrepreneurship Tour. We all learned so much from speakers Arel Moodie, Adam Witty and Duane Spires.
All the speakers on the Extreme Entrepreneurship Tour are young entrepreneurs under 30 who have made their first million dollars. These speakers gave our entrepreneurs sound advice on how to find the confidence in ourselves to start a business. They also offered pearls of wisdom through personal and business stories. We learned that when you’re starting a business you should:
- Learn the proper technique
- Find a mentor
- Take action!
(USF Young Entrepreneurs dance off to win Arel Moodie’s new inspirational book)
Make a tax-exempt donation! Donate a backpack and make an immediate difference in a student’s life today, or donate to our Young Entrepreneurs program and impact a student’s life forever. Remember, with no administrative costs, ALL of your donation goes towards our backpacks and entrepreneurship education.
Read more about our programs, here.
Ahhhh, primary market research – a great excuse to talk to that guy or girl you like so much! Continuing on our marketing theme, Schurz students are conducting surveys to learn what magnet products their peers would be most interested in purchasing.
Why magnets? In addition to writing their own business plans, the class is starting a business as a group with the guidance of Kevin Rutter and Luciana Tiberio. The goal is to manufacture magnets that would do well in the market that exists at Schurz HS – hands on experience starting and running a business. As a lesson in social responsibility, all proceeds will be donated to a school organization of their choosing.
Here’s an example of a magnet that might be assembled and sold:
4. The adhesive with vinyl lettering is placed on the magnet. The excess magnet material is cut, and the product is packaged.
3. Vinyl lettering is placed on the adhesive
2. The colored vinyl is kiss-cut with a design. Then, the excess vinyl is picked out, leaving only the kiss-cut design.
1. Raw magnet material
Yes, we did! Our Schurz High School students are learning about creating a good marketing mix using the four P’s – Price, Product, Placement and Promotion. Heading into their 7th month of our Young Entrepreneurs program, our students continue to write business plans for their business ideas, and they’re learning about how to get the word out about their products and services.
After learning about different methods of market research we watched The Merchants of Cool, a documentary that explores how MTV discovers what’s cool in popular teen culture. Girls learned that their customer profile was labeled a midriff, the boys were mooks and by the end EVERYONE understood how they were being marketed-to.
We also learned about how marketing and branding has evolved, and the how and why they identify with one brand lifestyle and not another. Frontline’s The Persuaders was a great way to illustrate these topics.
We want to thank the Athletic Department, particularly Chad Dauphin, Dimitra Mullins and Michael Feigh, and the wonderful students at Stevenson High School for all their help in our most recent Pack-a-Packathon. Selling t-shirts, Stevenson Packed Their Haunted House on Halloween weekend to raise over $4,000 for backpacks. Thank you so much!
For more photos from that evening, visit our photo gallery.